CNA launches paid media release distribution service with Media OutReach Newswire
CNA has introduced a new paid media release distribution service in partnership with Media OutReach Newswire. The collaboration allows companies to publish official announcements directly on CNA’s website, marking the news network’s first foray into third-party content partnerships.
- CNA partners with Media OutReach Newswire to launch its first paid media release distribution service.
- The new section on cna.asia allows companies to publish corporate announcements unedited.
- The initiative expands CNA’s role beyond journalism into corporate communication.
SINGAPORE: CNA, the international news and current affairs division of Mediacorp, has launched a new paid media release distribution service in collaboration with Media OutReach Newswire.
This initiative marks CNA’s first third-party content partnership, allowing businesses and organisations to publish their corporate announcements on a dedicated section of CNA’s flagship website, cna.asia.
The new offering provides companies with access to CNA’s extensive digital audience, enabling them to increase visibility and reach via a reputable news platform.
According to Adobe Analytics (January to July 2025), the site attracts over 90 million page views and nearly 12 million unique visitors per month.
All published content under this service will appear unedited, as received by CNA.
The content will not undergo any changes or revisions by CNA’s editorial team.
Media OutReach Newswire’s founder and Chief Executive Officer, Jennifer Kok, stated: “It is an honour to be the first newswire partner as CNA launches its new third-party content service. This partnership validates our focus on delivering corporate news from PR, IR professionals, and government bureaus across the Asia Pacific region.”
She added that the decision was guided by data from Similarweb, which indicated that local media remain key drivers of readership.
“Our focus will continue to be on content partnerships with local media across Southeast Asia, ASEAN, APAC, Africa, the Middle East, and globally,” Kok said.
CNA’s Head of Business Operations, Yong Chung Jin, clarified that the service is entirely distinct from its newsroom functions.
“It is a partnership that enables corporates and newsmakers to amplify their latest developments using CNA’s strong online presence,” he explained.
The paid media release section can be accessed here, with full details of the service and submission process available online.
This initiative reflects CNA’s evolving role as a content platform that extends beyond traditional journalism to serve corporate communications needs.
CNA, which was launched in March 1999 by Mediacorp, is an English-language Asian news network headquartered in Singapore. The organisation is known for reporting on global issues through an Asian lens and has correspondents across key cities worldwide including New York, London, Brussels, and Washington D.C.
Mediacorp, CNA’s parent company, is wholly owned by Temasek, Singapore’s state investment company.
